Honor 9 Lite Sold Out Once Again, Breaking the Record of Shopee by Selling the Most Units in the First Minute

JAKARTA, Indonesia, April 19, 2018 /PRNewswire/ -- Honor, a young, innovative, and trend-setting smartphone e-brand, breaks the record on the leading e-commerce platform Shopee during its second flash sale of the Honor 9 Lite by selling the most units in the first minute. The Honor 9 Lite got sold out in 30 minutes, demonstrating Indonesia customers' enormous needs and enthusiasm for Honor products.

The Honor 9 Lite were sold out in 30 minutes

To provide an exceptional brand experience to young people, Honor partnered with Bigo Live, one of the Top 10 Social Apps in over 80 countries, where the most popular stars in Indonesia joined to encourage the passion of Honor fans and to celebrate with Honor together by live-streaming the entire flash sale process.

At Honor's first flash sale in Indonesia, the trendy Honor 9 Lite got sold out in only 1 minute. To generate and distribute the best Honor products with unrivalled price to customers as quickly as possible, Honor's local manufacturing plant has been running around the clock to give the best technical supports. Honor is also committed to not only maintaining the excellence in product quality and value, but also continual improvement through its Quality Management System, which sets industry-leading standards in product design, R&D, procurement, manufacturing and testing.

"I would like to express my deepest gratitude to the fans and consumers in Indonesia for their great support and passion in Honor," said James Yang, President of Indonesia, "it's the second round that our product offerings to Indonesia have been sold out, and it's only within a month since our official entry to this market. We could never achieve such great results without trust and confidence from our fans."

"Moreover, we are honored to be partnering with our channel partner Shopee to present this big fest to local consumers, and I believe that by continuing and deepening our collaboration in the future, we could co-create a more dynamic and exciting online smartphone experience to young people in Indonesia," expressed James.

Honor 9 Lite, the first killer-product to be on sale again in Indonesia, is equipped with competitive dual-lens 13MP + 2MP cameras on both the front and rear for capturing life's best moments and defining users' personalities. It also features an exquisitely designed 2.5D glass with mirror-like effect and 5.65-inch edge-to-edge FullView HD Display. In return for the greatest support from fans, Honor will launch another flash sale on the following Thursday, April 26^th.

About Honor

Honor is a leading smartphone e-brand. In line with its slogan, "For the Brave", the brand was created to meet the needs of digital natives through internet-optimized products that offer superior user experiences, inspire action, foster creativity and empower the young to achieve their dreams. In doing this, Honor has set itself apart by showcasing its own bravery to do things differently and to take the steps needed to usher in the latest technologies and innovations for its customers.

For more information, please visit Honor online at www.hihonor.com or follow us on:

Honor Indonesia social media platforms:

https://www.facebook.com/HonorID/ 
https://twitter.com/Honor_Indonesia
https://www.instagram.com/honor_indonesia/

Honor global platforms:

https://www.facebook.com/honorglobal/
https://twitter.com/Honorglobal
https://www.instagram.com/honorglobal/
https://www.youtube.com/honorglobal

About Shopee

Shopee is the leading e-commerce platform in Southeast Asia and Taiwan. It is a platform tailored for the region, providing customers with an easy, secure and fast online shopping experience through strong payment and logistical support. Shopee aims to continually enhance its platform and become the region's e-commerce destination of choice.

Shopee has a wide selection of product categories ranging from consumer electronics to home & living, health & beauty, baby & toys, fashion and fitness equipment.

Shopee, a Sea company, was first launched in Singapore in 2015, and has since expanded its reach to Malaysia, Thailand, Taiwan, Indonesia, Vietnam and the Philippines. Sea is a leader in digital entertainment, e-commerce and digital financial services across Greater Southeast Asia. Sea's mission is to better the lives of consumers and small businesses with technology, and is listed on the NYSE under the symbol SE.

For media enquiries, please contact:

Burson-Marsteller Hong Kong

Miranda Xie
Miranda.xie@bm.com

Photo - https://photos.prnasia.com/prnh/20180419/2109597-1