TCL joins Cafu to debut multi-category products featuring first 8K TV in Brazil at 2019 Copa America

SAO PAULO, July 2, 2019 /PRNewswire/ -- TCL, top three global television brand and regional partner of the CONMEBOL Copa America Brasil 2019, joined football legend Cafu to announce a series of new products for Brazil, including TCL X10s QLED 8K TV, the brand's first QLED 8K TV for the country, Elite Series air-conditioners, and TCL-branded smartphones in Sao Paulo, Brazil.

The newly launched 75-inch TCL X10s incorporates TCL's latest Quantum Dot display technology and 8K resolution to offer world-class picture quality, while also supporting Dolby Atmos® audio technology to create premium home theater sound performance. It also supports a wide range of smart functions powered by Android TV™ with the Google Assistant built-in.

The new Elite Series air conditioners bring the air-conditioning experience to the next level for local consumers, allowing them to better control the temperature and save more energy.

The TCL-branded smartphones launched today include TCL L9 PLUS, TCL L10, and TCL C9 PLUS.

The addition of expanded product categories to Brazil signifies TCL's commitment to the Latin American market and its dedication to embracing a wider group of sports fans in the region.

"I am thrilled to witness TCL's passion for bringing the global sports community together through football," said Cafu.

"We are honored to work with Cafu to introduce TCL to football fans worldwide, in particular the Latin American market," said Kevin Wang, CEO of TCL Electronics. "We are dedicated to helping local consumers live a smart and healthy life with our innovative, smart products."

TCL has set up four industrial manufacturing bases and R&D laboratories, either self-built or collaboratively built, across Latin America, including Brazil, Argentina, Mexico and Ecuador. These efforts have enabled TCL to provide more industry-leading, high-quality smart products to local consumers, while creating a substantial amount of jobs for the local markets, which has helped improve the local economic development.

About TCL Electronics

Headquartered in China, TCL Electronics Holdings Limited (HKSE: 01070) is one of the top three players in the global TV industry, engaged in the research and development, manufacturing and distribution of consumer electronic products. TCL Electronics is striving to build a comprehensive ecosystem for smart TVs that provides users with a superior experience with its smart products and services.

TCL Electronics   
Siyang Wang   
+86-755-33311958
siyang.wang@tcl.com 

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