Meet the Marketing Experts at Asia's Ultimate Digital Market Event - ClickZ Live Singapore 2014

SINGAPORE, Dec. 2, 2014 /PRNewswire/ -- ClickZ Live, a global industry leading conference series for digital marketers will kick off its final Asia conference for the year in Singapore from 2-4 December 2014. It's global portfolio of digital marketing conferences provide unique learning and networking opportunities with over 300+ key industry players from across the globe. This year for Singapore, they include Acronym, Cisco, Ebay Enterprise, Fuji Xerox, Johnson & Johnson Medical, Resorts World Sentosa, SAP, SingTel, Uber Singapore and many more.

Marketers will have the opportunity to participate in 30 sessions across 3 days and 6 individual tracks with keynote addresses including: 'Silence is not an option' by Jason Oke, Red Fuse Communications and 'Predict Better—Measuring Consumers' Non-Conscious Responses' by Gemma Calvert, Neurosense. There is also a unique opportunity to 'Meet the experts' at the Roundtable session to learn, network and share information with marketing peers and leading industry specialists. Topics include: Content, remarketing, email marketing, mobile advertising and many more!

Digital marketing isn't easy, and often it's incredibly challenging—especially for brands without inherent appeal or engagement. A brand may be a global leader in its industry, but how does that success translate into the digital space? The reality today is that everything is on the Internet with every category and brand showing up in search, e-commerce and in social mentions. The challenge that many brands face is being haphazardly represented by others. Jason Oke, global leader in healthcare has taken on this challenge and will be sharing his experiences on the campaigns that have won some of the top global awards in mobile and digital.

Founder of Neurosense, Gemma Calvert will be providing insights on Neuromarketing (the application of neuroscience to marketing) which allows companies to tap into consumers' subconscious emotions and predict their behavior with much greater accuracy than relying solely on their spoken feedback. In this talk, marketers will hear from the world's leading provider of commercial online implicit research tools and gain insight into how consumers' non-conscious emotional responses can be captured online, quickly and cost effectively; how implicit association tests can be integrated with conventional qualitative and quantitative market research to give greater predictive accuracy.

"The definitive event for marketing practitioners, ClickZ Live Singapore will tackle the challenges in the digital revolution whilst keeping up with the pace of change in the industry. We are extremely pleased to have more than 50 expert speakers provide top strategic sessions, keynote speeches and tactical workshops this year, bringing together experts and the creme de la creme of marketing practitioners for a closed-door knowledge sharing experience." Says Vivien Peters, Regional Director and Head of Asia-Pacific, Incisive Media.

Event details are as follows:

Website: http://goo.gl/S5qoFb
Tickets: http://goo.gl/4tSm1D
Date: 2-4 December 2014
Venue: Marina Mandarin Singapore

Boiler Plate

ClickZ Live (www.clickzlive.com) is a next-generation event that addresses the increasing change of pace in the digital marketing industry, to meet the diverse educational needs of today's online marketing community.

Over the past few years, the engaging educational content that marketers have come to expect from the SES brand has expanded beyond just search marketing to include the very latest strategic and tactical thinking from expert marketing practitioners in the fields of social media, display, mobile, digital TV advertising and marketing.

For all PR related enquiries please contact:
Stephanie Zhu | Senior Marketing Executive | Incisive Media
stephanie.zhu@incisivemedia.com
T: + 852 3411 4903 | F: + 852 3411 4811