Scott Orenstein and DLO Productions LLC Announce Launch of New Lifestyle Brand and Philanthropy, Inspiration Nation: www.brendaandeddie.com

NEW YORK, June 11, 2014 /PRNewswire/ -- Brenda and Eddie is a British inspired lifestyle brand, with a focus on T-Shirts. The company's philanthropy, Inspiration Nation, has partnered with 3 time Olympic Gold Medalist Heather Mitts. Together they have designed a, one-of-a-kind, limited edition, T-shirt to raise funds for the Jillian Loyden Foundation. Inspiration Nation will continue to celebrate exemplary members of their community and support their charity of choice.

3x Olympic Gold Medalist, Heather Mitts, wearing Brenda and Eddie's first Inspiration Nation T-Shirt.

Photo - http://photos.prnewswire.com/prnh/20140610/116489

Orenstein, a former President of the GH Bass & Co division of PVH, has an extensive background in retail and brand building, including stints at Lord & Taylor, Geoffrey Beene, and currently at Great Oaks Venture Capital. "I started Brenda and Eddie because I love t-shirts. I love every element of t-shirt design from start to finish; the creativity, the distribution, and the ability to express yourself through fashion. And more importantly, I have a passion for helping my community. Brenda and Eddie captures the Y generation's excitement for vintage related fashion and makes it fresh through the lens of modern influences such as graffiti, metallic and collage. Our passion is to deliver an amazing, well-crafted product and to engage and support our community through our philanthropy, Inspiration Nation."

As of today, Tuesday, June 10, merchandise is available for retail purchase exclusively online at www.brendaandeddie.com. Wholesale information is available by contacting the company directly.

Brenda and Eddie: Rock our T-Shirts!

Caroline Klohs
+1-612-7195825
caroline@cheerpr.com