Purple Rewards: A Dual-Purpose Loyalty Rewards Platform and Employee Benefits Programme

SINGAPORE, Aug. 10, 2023 /PRNewswire/ -- Purple Rewards has a welcome gift for all new users! When they download Purple Rewards on iOS (https://apps.apple.com/sg/app/purple-rewards/id1634147303) or Android (https://play.google.com/store/apps/details?id=com.purplerewards.app&hl=en&gl=US), users automatically receive Purple Points to spend at any Purple merchant. Welcome to a whole new world of rewards, all in your pocket!

Affinite is proud to announce the launch of Purple Rewards (https://www.purplerewards.co), a loyalty rewards platform that functions as an employee benefits programme as well. Thousands of exciting rewards from different merchants await in the Purple ecosystem, which comes completely free for users, employers, and employees.

S$100 in Purple Points will be automatically added to a user's account when they download Purple Rewards and register for an account. These points can be used to redeem vouchers that discount purchases, maximizing savings for users on Purple Rewards.

During the launch period, users will get to enjoy exclusive and stackable points and cash-based vouchers from Purple Rewards' merchants. This means greater discounts on services and products for everyone!  

Users are also welcome to follow Purple Rewards on Instagram (https://www.instagram.com/purplerewards/) or Facebook (https://www.facebook.com/profile.php?id=100083828225488) to stay updated with new offers.

Double the Rewards, Double the Joy!

Users will never run out of points to spend with Purple Rewards' unique 2X points-back system! Whenever a user redeems Purple Points to discount their purchases, they earn back double the number of points spent. Accumulated points can be used to offset future purchases, which equates to more cost-savings for Purple users.

Say Goodbye to Indecisiveness

If users are unsure of where to dine or what activities to do, they can leverage on Purple Rewards' geotagging capabilities to discover nearest merchants in the vicinity. That means no more endless debates with friends and family on the day's menu or agenda!

Be the First to Hear Exclusive Scoops on Megazine

In conjunction with Purple Rewards, Affinite is also launching a digital magazine – aptly named Megazine (https://www.megazine.co) – to put out ideas for employees to enjoy a better quality of life. Readers will be the first to access knowledge, tools, resources, and tips and tricks for employees.

As the working adult's ultimate lifestyle companion, Megazine's wide range of content helps readers live their best life – both in and out of work. Readers might want to keep their eyes peeled – there might be the occasional special voucher, event, or promotion from Purple Rewards specifically for Megazine readers.

Why Purple? Why Megazine?

Over the past few years, a burgeoning gap has grown between what employees seek and what employers offer. Employees have developed specific expectations of their ideal employer and the value propositions they should offer, while most employers have maintained the status quo.

In these times, employees want to work for organisations that support their journey to a better quality of life. The key to unlocking that? Better benefits, for a better workplace.

That is why Affinite launched Purple Rewards and Megazine. Both bridge the gap between employees and employers to make the everyday working adult's life all that much better.

Join Purple Rewards as an Employer or Merchant

For employers looking to provide insurance coverage and lifestyle benefits to employees, Purple Rewards might just be what they are looking for. When organisations choose Affinite to manage their corporate benefit plans, Purple Rewards matches the value of their portfolio and reimburses this amount to the organisation's employees via the application.

For free.

Employers will get to double the value of the insurance portfolio without paying a single cent for Purple Rewards, while employees get to choose the benefits that will improve their quality of life, alongside enjoying additional perks such as birthday cash vouchers. Everybody wins!

Affinite works closely with different insurance companies to create holistic and unique solutions tailor-made for organisations, fortifying the insurance protection that companies enjoy and giving them the best value for their money with Purple Rewards.

Interested to find out more? Drop the Purple team an email at employers@purplerewards.co. 

For employees who are interested in introducing Purple Rewards to their organisation, they can head to Purple Rewards' website (https://www.purplerewards.co/nominate-your-employer) to kickstart a link-up between their human resources department and the Purple team. As thanks, an additional S$10 in Purple Points will be given to those who do so.

The Purple team would be more than happy to share with merchants about how Purple Rewards can help their brand grow. If merchants would like to find out more, they can send an email to merchants@purplerewards.co.

Happy tapping!

CONTACT: Clement Ong, clement.ong@affinite.co